ABOUT
Nurturing the soil, growing tea leaves, delivering flavor
Since our founding in 1927, Yamaei has carried forward a philosophy of tea cultivation that begins with building healthy soil.
Working closely with partner farmers across Japan,
we grow high-quality tea leaves, carefully finish them, and deliver delicious tea to the world.
ABOUT
Nurturing the soil, growing tea leaves, delivering flavor
Since our founding in 1927, Yamaei has carried forward a philosophy of tea cultivation that begins with building healthy soil.
Working closely with partner farmers across Japan,
we grow high-quality tea leaves, carefully finish them, and deliver delicious tea to the world.
PHILOSOPHY
The Three Connections of Soil, People, and Tea
Since its founding, Yamaei has been dedicated to tea-making through the three essential connections of soil, people, and tea.
The Connection of Soil
The quality of tea is deeply influenced by the condition of the soil in which it is grown.
For this reason, we begin with nurturing the soil itself. Our independently developed SADAJI farming method makes use of the power of soil microorganisms to draw out the soil’s natural vitality. By creating a soil environment that follows the balance of the natural ecosystem, we establish a reliable foundation for growing high-quality tea leaves.
The Connection of People
Behind Yamaei’s tea are partner farmers with whom we have built long-standing relationships of trust.
From soil preparation to cultivation methods, we work together and grow tea leaves with care and dedication. By creating strong connections between producers, Yamaei, and consumers, we help sustain a responsible and lasting tea industry. We aim for a society where people are meaningfully connected with one another and with nature.
The Connection of Tea
Tea has long been valued for its ability to refresh both mind and body.
The act of brewing tea brings a sense of calm, while its components—such as catechins—are believed to offer various health benefits. While respecting traditional tea culture, Yamaei also explores new possibilities, including edible tea and other innovative uses. Through tea, we continue to propose new encounters and values.
Cherishing these three connections, Yamaei remains committed to sincere tea-making—for the future of nature, people, and tea.
PHILOSOPHY
The Three Connections of
Soil, People, and Tea
Since its founding, Yamaei has been dedicated to tea-making through the three essential connections of soil, people, and tea.
The Connection of Soil
The quality of tea is deeply influenced by the condition of the soil in which it is grown.
For this reason, we begin with nurturing the soil itself. Our independently developed SADAJI farming method makes use of the power of soil microorganisms to draw out the soil’s natural vitality. By creating a soil environment that follows the balance of the natural ecosystem, we establish a reliable foundation for growing high-quality tea leaves.
The Connection of People
Behind Yamaei’s tea are partner farmers with whom we have built long-standing relationships of trust.
From soil preparation to cultivation methods, we work together and grow tea leaves with care and dedication. By creating strong connections between producers, Yamaei, and consumers, we help sustain a responsible and lasting tea industry. We aim for a society where people are meaningfully connected with one another and with nature.
The Connection of Tea
Tea has long been valued for its ability to refresh both mind and body.
The act of brewing tea brings a sense of calm, while its components—such as catechins—are believed to offer various health benefits. While respecting traditional tea culture, Yamaei also explores new possibilities, including edible tea and other innovative uses. Through tea, we continue to propose new encounters and values.
Cherishing these three connections, Yamaei remains committed to sincere tea-making—for the future of nature, people, and tea.
COMPANY
About Yamaei
Company Name
Yamaei Co., Ltd.
Business Activities
Manufacture and sale of green tea
Processing and sale of food products using green tea as an ingredient
Address
Head Office / 121 Nissaka, Kakegawa City, Shizuoka 436-0003, Japan
TEL +81-537-27-1024 FAX +81-537-27-0566
Factory / 175-3 Ono, Kakegawa City, Shizuoka 436-0009, Japan
TEL +81-537-27-2048 FAX +81-537-27-2045
Founded
1927
Established
1972
Capital
JPY 25 million
Officers
Chairman: Hidetoshi Yamazaki
President : Harusato Yamazaki
Executive Managing Director: Hitomu Yamazaki
Auditor: Naoko Yamazaki
COMPANY
About Yamaei
Company Name
Yamaei Co., Ltd.
Business Activities
Manufacture and sale of green tea
Processing and sale of food products using green tea as an ingredient
Address
Head Office / 121 Nissaka, Kakegawa City, Shizuoka 436-0003, Japan
TEL +81-537-27-1024 FAX +81-537-27-0566
Factory / 175-3 Ono, Kakegawa City, Shizuoka 436-0009, Japan
TEL +81-537-27-2048 FAX +81-537-27-2045
Founded
1927
Established
1972
Capital
JPY 25 million
Officers
Chairman: Hidetoshi Yamazaki
President : Harusato Yamazaki
Executive Managing Director: Hitomu Yamazaki
Auditor: Naoko Yamazaki
HISTORY
The Story Of Yamaei
1927 Founded as Yamazaki Eiichi Shoten, primarily selling fertilizers.
1953 Began direct supply of silkworm pupae for organic fertilizer materials with Kanebuchi Spinning Co., Ltd.
1972 Reorganized and renamed the company as Yamaei Shoten Co., Ltd.
1974 Developed and patented special processing technology for spinning materials, known as the High-Speed Secondary Silkworm Cutter.
1975 Joined Kanebuchi Kanebo Co., Ltd.’s production support team, focusing business on animal-based organic fertilizer production.
1980 Expanded sales of green tea cultivated using animal-based organic fertilizers.
1983 Changed the company name to Yamaei Co., Ltd.
1983 Commercialized “Autumn Harvest Tea” (Aki‑tsumi Shincha), highlighting seasonal tea characteristics, first sold at Nihonbashi Takashimaya.
1989 Relocated the head office to a new building.
1989 Started joint development of edible tea with Tokyo Kasei Gakuin Junior College.
1992 Capital increased to ¥10 million.
1992 Launched the industry’s first tea for eating, “Taberu Cha.”
1995 Completed Japan’s first clean‑room agricultural processing facility.
1995 Capital increased to ¥15 million.
1998 Capital increased to ¥25 million.
1998 Launched new series “Confident Green Tea” of edible teas.
1999 Reported on HACCP promotion model project commissioned by Shizuoka Prefecture.
2002 Received approval for Mini‑HACCP as part of the Shizuoka Food Sanitation Improvement Project.
2003 Filed patent for the SADAJI Farming Method (organic fertilizer containing beneficial indigenous microorganisms).
2003 Certified under Shizuoka’s Business Innovation Plan for edible tea manufacturing based on mini‑HACCP and traceability.
2004 Certified under the Small and Medium Enterprise Creative Business Promotion Law for research and development planning.
2011 Renovated head office to adapt to changes in OA environment.
2017 Expanded tea bag production line.
2018 Obtained Organic JAS certification for the agricultural processing facility.
2018 Certified under Shizuoka’s Business Innovation Plan for development and sales of post‑fermented tea, “Yamaei Fermented Tea.”
2024 Registered the agricultural processing facility as a U.S. FDA Food Facility.
HISTORY
The Story Of Yamaei
1927 Founded as Yamazaki Eiichi Shoten, primarily selling fertilizers.
1953 Began direct supply of silkworm pupae for organic fertilizer materials with Kanebuchi Spinning Co., Ltd.
1972 Reorganized and renamed the company as Yamaei Shoten Co., Ltd.
1974 Developed and patented special processing technology for spinning materials, known as the High-Speed Secondary Silkworm Cutter.
1975 Joined Kanebuchi Kanebo Co., Ltd.’s production support team, focusing business on animal-based organic fertilizer production.
1980 Expanded sales of green tea cultivated using animal-based organic fertilizers.
1983 Changed the company name to Yamaei Co., Ltd.
1983 Commercialized “Autumn Harvest Tea” (Aki‑tsumi Shincha), highlighting seasonal tea characteristics, first sold at Nihonbashi Takashimaya.
1989 Relocated the head office to a new building.
1989 Started joint development of edible tea with Tokyo Kasei Gakuin Junior College.
1992 Capital increased to ¥10 million.
1992 Launched the industry’s first tea for eating, “Taberu Cha.”
1995 Completed Japan’s first clean‑room agricultural processing facility.
1995 Capital increased to ¥15 million.
1998 Capital increased to ¥25 million.
1998 Launched new series “Confident Green Tea” of edible teas.
1999 Reported on HACCP promotion model project commissioned by Shizuoka Prefecture.
2002 Received approval for Mini‑HACCP as part of the Shizuoka Food Sanitation Improvement Project.
2003 Filed patent for the SADAJI Farming Method (organic fertilizer containing beneficial indigenous microorganisms).
2003 Certified under Shizuoka’s Business Innovation Plan for edible tea manufacturing based on mini‑HACCP and traceability.
2004 Certified under the Small and Medium Enterprise Creative Business Promotion Law for research and development planning.
2011 Renovated head office to adapt to changes in OA environment.
2017 Expanded tea bag production line.
2018 Obtained Organic JAS certification for the agricultural processing facility.
2018 Certified under Shizuoka’s Business Innovation Plan for development and sales of post‑fermented tea, “Yamaei Fermented Tea.”
2024 Registered the agricultural processing facility as a U.S. FDA Food Facility.
